Quova, Inc., is the leading provider of Internet geolocation data giving online businesses the ability to instantly determine where their Web visitors are geographically located. Quova’s data touches billions of Web visitors each day and is used by online businesses to geo-target their advertising and web content, detect card-not-present fraud and identify theft, manage digital download distribution, enhance web analytics, and ensure regulatory compliance.
Quova’s patented Location Intelligence platform extends beyond traditional Internet Protocol (IP) geolocation and IP Intelligence technologies, delivering detailed demographic and network characteristic data down to a city block area, in some instances. 99.9% accurate at the country and 96% at the US State level (Independent research conducted by Pricewaterhouse Coopers), Quova also detects proxy use, often a sign of potential fraud, and monitors almost half a million anonymizing proxies as part of its’ weekly data updates. Quova’s customer base includes the world’s top 3 search engines and thousands of Internet retailers, interactive agencies, ad networks, broadcasters, banks, gaming operators, and government agencies. For more information please visit Quova, Inc. is privately owned and investors include Mobius Venture Partners and IDG. Quova was founded in 2000 and is based in Mountain View, California.